June 16, 2006, Newsletter Issue #2: What a Wine Guide Can Provide

Tip of the Week

Wine guides can bring expert opinion and detailed information on wines and give wine ratings on various regions and wines available. Here are two examples of what an excellent wine guide can do: American Gold Medal Wines is a guide to the gold medal winning wines from the 20 top regional, national and international wine competitions. The average competition has 2,150 wines in it and less than 10 percent win gold. The wines have been judged by panels of experts (wine writers, sommeliers, masters of wine, wine critics, etc.), in blind tastings. At a glance, you'll be able to see which wines impressed diverse groups of experts. The 552-page 2006 Australian & New Zealand Wine Industry Directory brings you comprehensive listings of every possible link to the wine industry. The exhaustive list includes 6,688 industry personnel, 2,469 wine producers, 1,135 suppliers, 200 distributors, 156 writers and wine publications, 261 organizations, 4,227 email addresses, 3,481 Web sites and 426 calendar listings. This guide also contains a comprehensive overview of the industry which includes statistics and descriptions of the main industry regulating bodies and a calendar of events including details for wine shows. The 2002 and 2003 editions won the prestigious Australian Business Publishers Association Bell Award for Best Printed Directory.

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